Tide Lantern

Why AI Powered SEO Is Reshaping How We Optimize for Search

I have been working in search engine optimization since before Google rolled out its first major algorithm update, back when meta keywords were still a thing and link directories were considered a legitimate strategy. Over those years, I have seen a lot of tools come and go, but nothing has changed the day-to-day work of an SEO specialist quite like the recent wave of machine learning and natural language processing tools. We are now deep into an era where ai powered seo i